Advertising textile retailer Ústí nad Labem markets recycled clothing plastic. Thus it continues the trend of sustainable business. Martina Weberová, Marketing Director of Malfini, told ČTK that T-shirts and T-shirts made from PET bottles will last for years.
According to Weber, the demand for polyester products came from Western Europe and is gradually increasing. At first glance, one does not know that the T-shirt is from plastic. PET bottles are crushed, then broken down into fibers and made into clothing. “Production is protected up to the final product, which is internationally certified. Which is a certain cost, but on the other hand, we mean the environment and PET packaging can be said to live that way again,” she said. We need about 12 PET plastic bottles to produce one T-shirt.
Product development took about a year. Microfleece shirts and sweaters will soon be supplemented with 80 percent cotton and 20 percent recycled sweaters. “Saving primary resources, increasing the share of secondary raw materials, switching to renewable resources – with all this and many other environmental aspects as components of the circular economy concept, we are increasingly facing sustainability and social responsibility,” said Director Jan Chovanek.
Textile Malvini is also made from organic cotton, bamboo and viscose. The company is gradually expanding its sales. It currently supplies goods manufactured in Asia to thirty European countries. “We also handed over to Russia, which we stopped immediately after Russia’s attack on Ukraine. We continue to trade with it. This volume of orders is no longer as in 2021, about sixty percent,” Weber said.
In 2019, the company’s revenue was 1.4 billion kroner, last year 1.8 billion. “This year we are attacking a value of 2.5 billion kroner,” said the marketing director. The warehouse of the logistics company in Ostrava is 80% full. According to Weber, keeping stocks helped weather the virus outbreak. “We didn’t end up with textile orders at the start of the pandemic, we thought the business would start again,” Weber said. “Our competitors waited and then they didn’t have stock in the warehouse.” Thanks to economic growth, the company is constantly increasing the number of employees slightly, which currently has 350 employees.
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