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Colors of the homeland | A competitor browser to “Chrome” introduces a feature that prevents the possibility of tracking Android phone users

The DuckDuckGo browser, a competitor to the famous Google Chrome browser, has decided to launch a feature to stop applications that can prevent tracking users of Android phones, which will prevent advertising companies from tracking users’ data.

At the end of last April, the company Camel Since the launch of the new privacy controls, nearly $10 billion in revenue from Snapchat, Facebook, Twitter and YouTube has been wiped out, according to ars technica.

A competitor browser to “Chrome” introduces a feature that prevents the possibility of tracking Android phone users

There is a similar tool in the Android operating system googlePrivacy-focused tech company DuckDuckGo, which started its life as a private search engine, is adding the ability to block hidden trackers for its Android users.

The feature, called App Tracking Protection for Android, has been rolled out in beta and aims to mimic Apple’s iOS controls.

“The idea is that we block this data collection from apps that don’t have trackers,” says Peter, a DuckDuckGo executive. “You should see far fewer scary ads that follow you online.”

The vast majority of apps have third-party trackers hidden in their code. These trackers monitor your behavior across different apps and help create profiles about you that can include what you buy, demographic data, and other information that can be used to deliver personalized ads to you, according to « DuckDuckGo, whose analysis of popular free Android apps shows that more than 96% of them contain trackers.