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CZC's online store sales fell 11 percent last year and took a loss

CZC’s online store sales fell 11 percent last year and took a loss


In the last fiscal year, Czech online store CZCcz recorded a year-on-year decline in sales of 11%, from 5.7 to just over five billion crowns. The work attributes this to the economic situation – similar to what happens in other fields.

CZC also plunged into a pre-tax loss of less than 25 million. In the previous year, the online store made a profit of nearly 69 million kronor. 47 million were also written off.

“The epidemic closures during this period caused customers to move from brick-and-mortar stores to electronic stores. Also due to the increase in working, teaching or spending leisure time from home, sales in CE / IT and gaming categories increased to a record high, causing customers to actually Electronics stocks in advance in the fiscal year 2020/2021. The result is a logical decrease in demand, which is reflected in the results for the next fiscal year 2021/2022, CZC summarizes in the financial statement.

The aforementioned electronics “pre-stocking” can generally be seen in, for example, computer and component sales, which are among the worst in many years.

In the fiscal year that ended in March of this year, the CZ region served nearly 700,000 unique customers and handled more than 56 million visits. More than half of them are via mobile.

Today, CZC falls under the Polish e-commerce group Allegro, which acquired the “eternal number two” as part of the Mall Group acquisition. Last week, the Poles said they had bought the mall too much and undervalued it.

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