Do you think wine is an alcoholic drink?
Wine is undoubtedly an alcoholic drink. But we and Europe are seen as a cultural drink.
Hear the full interview with the new president of the Federation of Winemakers
According to the World Health Organization, alcohol in wine causes the same health risks and harm to society as alcohol in other alcoholic beverages. Do you see it differently?
Of course I see it differently. It is literally nonsense. It’s like everything. Our seniors have already said that everything is too harmful. We will not argue that the unlimited consumption of any alcohol is amazing. But we are intent on saying that adequate wine consumption is part of a healthy lifestyle and part of the mission and heritage that has been here for thousands of years.
Perhaps some rum producers will tell us something similar. Why fight alcohol ad restrictions?
This is a slightly broader topic. We do not know exactly where the European Commission wants to go. At the moment, we don’t know if they want to prevent ads from hanging in cities, if they want to prevent wine bottles from being displayed in shop windows, or if they want to touch us on various occasions.
Scissors are wide open. We want to respond to this by saying that it will not be about eliminating the fact that a bottle of wine is not going to be displayed somewhere, but eliminating the entire portion very dramatically.
Listen to Twenty Minutes of Radiožurnál with the new president of the Federation of Winemakers of the Czech Republic, Martin Cladd.
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